A backlink checker is an SEO research and management tool specifically designed to help you monitor your website’s backlink profile as well as those of your competitors. But with so many backlink checkers available on the market, how would you pick the one that will work best for you?
Using backlink checkers, users can discover and track the best backlinks to their sites, as well as the quantity and quality of those backlinks. Backlink checkers also help identify new backlink opportunities for users to exploit. The right backlink checker can be very advantageous for sites trying to improve their backlinks and SEO, as well as spy on competitors.
Here is a list of the best backlink checkers right now.
SEO SpyGlass
SEO SpyGlass is currently one of the most comprehensive and feature-rich free backlink checkers available on the market. Users are able to conduct in-depth analysis on the results of their backlink checks, sort and filter through backlink data using parameters they identify, including linked pages, dofollow and nofollow attributes, domain and page authority, and much more.
SEO SpyGlass offers users 1,000 free backlink checks per domain as well as unlimited domain checks and also an extra bit of analysis.
SEO SpyGlass is able to connect to Google Search Console and Google Analytics, and from there, users are able to extract their backlink data and analyze it in SEO SpyGlass, all for free.
Semrush
Semrush is one of the best paid-for backlink checkers for web content as well as backlink analysis and management. Semrush provides users with an in-depth analysis of any URL, including the backlinks of a particular site, whether theirs or their competitors’. Users can thus track their competitors’ websites and their backlinks, identify low-quality backlinks and gauge how many links a web page linked to their site has.
Semrush offers users only a handful of free backlink searches before requiring that they create an account for $99.95 per month. But, they do have an exclusive 30-day free trial for users to try out before they decide to fully commit to their services.
Ignoring the fact that Semrush is a paid-for backlink checker, it is still regarded as one of the best backlink checkers and keyword research tools simply in terms of accuracy, reliability, and quality of the backlink analysis it provides.
Ahrefs
Ahrefs is a keyword research and backlink checker tool that sources its data from one of the largest backlink indexes, making it one of the most powerful backlink checkers currently on the market.
Ahrefs offers unlimited free backlink checks per day but curbs the number of backlinks that users can see to 100 backlinks only. They do, however, offer details on additional metrics, including traffic, anchor text and type, and domain and page authority. Users can thus easily find lost, broken, or deleted backlinks and conduct an internal analysis of their own as well as competitor websites.
Majestic
With several SEO planning tools and backlink checkers, Majestic is one of the most powerful SEO marketing tools today. What distinguishes Majestic from other backlink checkers is the quality of the information delivered to their clients regarding their backlinks. Instead of using third-party data, Majestic has backlink checkers that continually crawl the web, helping users uncover existing and new backlinks to their own website and their competitors’, including referring domains, IPs, and anchor texts, to mention a few.
Users can compare a whole host of SEO metrics in easy-to-understand tablets of analysis and data related to their web pages and backlinks, all free of charge. Majestic also has a subscription version for $49.99 per month, allowing users to access additional backlink information and analysis in significantly more detail.
Backlink checkers are still extremely useful SEO tools
A website with a large number of backlinks garners more web traffic, builds credibility, and increases its search engine rankings. For major search engines like Google, Bing, and Yahoo, backlinks are considered ranking signals, implying that backlinks can significantly improve a websites’ search engine results.
However, according to future SEO predictions, using backlinks these days is only valuable if they come from trusted, high-authority domains and only if there is an explicit connection to the content of the website that is linked.
This is why backlink checkers are such important SEO tools for backlink research and management. With various backlink checkers on the market, each offering different functionalities and specialties, choosing the one that will work best for your needs is crucial to keep track of the overall health of your website and backlinks, as well as those of your competitors, so keep this list in mind.