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The 7 Best Content Marketing Tools of 2022: Increase the Number of Your Customers

The 7 Best Content Marketing Tools of 2022: Increase the Number of Your Customers

Antonia Zivcic

December 22, 2021


Content marketing is a tactical marketing strategy for reaching and retaining a target audience. Distributed material is relevant and appealing to customers since it provides accurate information. Businesses desire to share high-quality information regularly.

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Customers make decisions based only on information rather than advertisements. Finally, making decisions without being pressured leads to sales conversions. Here are 7 content marketing tools you need to use in 2022.

1. Contentools


Organize your planning and teamwork so that everything goes according to plan with Contentools. Make sure you’re meeting your marketing goals as you plan, create, publish, and analyze all of your content in one place. It is an effective content marketing platform for creating, distributing, and analyzing marketing content.

In addition, the app includes an in-app content editor that allows you to produce material with an SEO indicator. AI-powered content analysis, auto-publishing for social media posts, collaboration capabilities, and Zapier connection with a slew of third-party applications like Salesforce, Evernote, Dropbox, and a slew of others are just a few of the highlights.

2. Slack


Slack is a communication and collaboration tool for businesses. The program should allow users to interact with other people and team members online from any location. In the Slack workplace, which is made up of platforms, teams can collaborate and share ideas.

It allows you to install other programs, such as Google Docs and Dropbox, so you don’t have to leave the Slack workspace. The key to productivity in Slack is to organize channels, one for each project you’re working on. You can move much faster when you have all of the people, communications, and data related to a topic in one place.

3. Trello


Trello is one of the most valuable tools for content marketing and everyday work. It’s effortless to use, intuitive to comprehend, and completely free! We can use it for various purposes, but it’s beneficial as a marketing tool. Companies worldwide use Trello, including Buffer and Brit + Co.

Boards represent projects, whereas cards represent tasks that must be completed on the platform. On the inside of the cards, some lists categorize and track the progress of each activity.

Trello allows you to organize and monitor all of your team’s files and projects in one convenient location. It also integrates with most of the apps that your team already utilizes.

4. Basecamp


Basecamp is a web-based cooperation tool that allows users to manage and connect. You can use it to keep track of all of your work-related assignments, milestones, documents, conversations, and updates.

Basecamp is a dependable online project management tool that makes it simple to manage and improve, delegate new projects, and track team members’ progress. It also has a remote project management solution that allows users to collaborate regardless of their geographical location.

Basecamp also has an easy drag-and-drop system for storing documents and files.

5. BuzzSumo


BuzzSumo is a content curation and social media analysis tool for content marketers. This content marketing service monitors web content and shares it on popular social media platforms like Facebook, Twitter, Pinterest, LinkedIn, and Google+.

The tool gives you information on significant industry influencers who can help you expand your business and links you with them. In addition, BuzzSumo provides a free subscription with a limited number of search results. It’s a tried-and-true method for locating the most popular influencers, websites, and individual posts within a niche.

6. Pexels


Pexels presents high-resolution, royalty-free stock photographs. Their photographs are well-tagged, searchable, and easy to find using their explore pages. Hundreds of thousands of free stock pictures are available, and they ensure to add new high-resolution photos every day.

All photographs were hand-picked from user-submitted photos or free of charge image sources. They ensure that all images published are of high quality and licensed under the Pexels license. Their photo archive only contains free photographs from their photographer community.

They strive to provide as many high-quality free stock photographs as possible to the creatives who use their platform.

7. Buffer


Buffer enables users to plan posts and send them to their social network accounts via the app. It can schedule and send posts to Twitter, Instagram, Facebook, and other social media platforms. Buffer does allow users to change or delete the preset time slots if they so desire.

The free version of the program provides for a maximum of 10 posts to be planned at any given time and the management of only one type of social media per social networking site.

Buffer also provides tools that recommend posts to users and provide statistics on the number of clicks, retweets, favorites, preferences, remarks, and potential views each post receives, calculated by the number of channels on which a single feed appears.


That is a list of the most popular software for marketing content with features.

Content marketing is an awesome way to reach the target audience.

Choose the best marketing content tool to retain customers better.