A QR code is an under-utilized offline marketing tool. It helps you bridge the gap between traditional and online media. However, if you’re using QR codes for links, you might want to reconsider your strategy. There’s a much better way to attract prospects and customers to your marketing funnel: Business QR Codes!
In this guide, you’ll learn:
- Why QR business cards are a better option than QR links
- How to create QR code for a business card
- And more
Let’s dive right in.
What’s a QR Code?
A QR (Quick Response) code is a rectangle-shaped sign that when scanned with a mobile phone leads to hidden information.
The most common use of a QR code in marketing is to direct people to a specific URL. But, is that the best way to use a QR code? Let’s find out.
What’s a QR Business Card?
A QR business card is an enhanced version of a traditional QR code. Unlike a basic QR code that typically directs users to a single link, a QR business card can store and share multiple pieces of information, including:
- Your email address
- Phone number
- Social media profile links
- Newsletter landing page
- And more
The good news is creating a QR business card is almost as easy as creating a QR code for a link. The only additional step would be to provide detailed information about your company.
Why Use a QR Business Card?
A virtual business card is a more powerful marketing tool than a traditional QR code. Depending on the QR tool you use, it lets you establish long-term relationships with your audience. For instance, the service “Business QR Code” helps you send follow-up messages to your leads. Let’s talk about how you can create a digital business card.
How to Create QR Code Business Card?
Start by visiting the official business QR code website and registering for a free account.
Once your account is registered, you can add your company details and get a customized QR business card. The service offers several other attractive QR marketing features, such as:
- Invoicing
- Sending email with QR code (To your designer for printing)
- Create web push notifications
- See statistics of the past 6 months and past 7 days
- Send email follow-ups to people who’ve scanned your QR code
As you can see, it’s much more than a QR code generator. Here are a couple of powerful applications of this service.
Create QR Code for Restaurant/Cafe Menu
Food businesses can use Business QR codes to create digital menus for their customers. Here’s how the process works:
- You create QR code that leads to a digital menu and place it in appropriate locations, such as dining tables
- A customer scans the QR code and looks at the menu on their mobile phone
This eliminates the need for you to place a menu on every table and streamlines customer experience.
Create QR Code for Payment
You can also create QR code for easy payments. With a QR payment option, your customers don’t have to pay cash or use a physical card. It makes the whole process a lot easier.
Google Reviews
Your Google Business Profile reviews are an important SEO ranking factor. Plus, reviews build your business’s trust and credibility, increasing your chances of generating more conversions. But, getting positive reviews for your business isn’t always easy. Even if someone is happy with your business, you’ll have to push them to get a review out of them.
For most people, a simple reminder is enough. For others, you may have to offer an incentive, such as a discount on their next order. Anyway, “Business QR Code” helps you get reviews from existing or past customers. Not only that, the service helps you filter out the customers who are most likely to leave a positive review. It does that by taking a private review and directing happy customers to your Google reviews page.
Offline Marketing Strategies for QR Business Cards
Once you’ve created a QR code for a business card, it’s time to promote it in all the right places. A QR code lets you connect with your offline prospects/customers digitally. The best place to put a QR code is where it’s most visible to your target audience. For instance, restaurant owners can create QR code and place it on dining tables. Your marketing assets, such as brochures and flyers, are a great place for QR codes as well.
Create QR Code for Business Cards: Frequently Asked Questions
Let’s address some frequently asked questions about creating QR codes for business.
Should I Create a Color QR Code?
No, you shouldn’t create color QR codes as most devices don’t have that feature. Also, you should test your QR code by scanning with different devices before using it.
Can QR Codes be Dangerous?
A QR code can be dangerous if you’re not careful. The good news is most digital devices have built-in security features to protect you from malicious activities.
Can a QR Code Steal Money from My Phone?
No, a QR code can’t steal money from your phone. However, you should be wary of where that QR code leads to. Avoid suspicious QR codes and links.
Can I Get a Virus Through a QR Code?
You can’t get a virus directly through a QR code. But, if it redirects you to a dangerous URL or installs a suspicious application, you can get a virus.
Conclusion
A QR business card is an evolved, most advanced version of the traditional QR code. A good QR business card generator can help you:
- Attract prospects to your business
- Convert leads into customers
- Get positive reviews from satisfied customers
- Adjust your marketing strategy based on statistics
- And more
For instance, “Business QR Code” creates a comprehensive business card with all important company information.
Plus, it lets you get positive reviews on your Google Business Profile by attracting satisfied customers to your reviews page.
The best part? You can create a business QR card for free.
Create Your First Business Card with Business QR Code for Free!